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Never forgetting the in-store experience, Coast draws on the retail sales and
merchandising experience of its marketing department to create packaging that
works hard at retail, fits consumption habits and improves ease of purchase. We
currently package chestnuts in 1lb bags, lychees and grape tomatoes in clamshells
and Mole kits in tray packs. The next consumer-friendly pack will undoubtedly
come from the exchange of information we have with our clients, who are valuable
partners in this kind of research and development.
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